WIRED is the Magazine for smart, intellectually curious people who need and want to know what’s next. WIRED will always deliver stimulating and compelling content and stunning design and photography. If you want an inside track to the future, then WIRED is your magazine.
Wired
CREATING WIRED
Looking back at the future, as it happened
Start Ten-year-olds on tomorrow • Kids as old as WIRED share their thoughts on life in the next decade
The graveyard of big ideas • Not every startup goes on to be a TransferWise or Farfetch. Here are some hot new things we covered in the past decade that didn't make it
Bringing Alan Turing back to life • Ian McEwan’s newest novel ponders the moral ramifications of AIs with feelings
The ailing farmers keeping China’s AI industry healthy • Tech companies are winning over villagers with free healthcare. All they want in return is a data transfusion
FIVE CHINESE FIRMS GRIPPED BY AI FEVER • Healthcare and AI are attracting China’s biggest tech companies
Powering up: hybrids on the high-tech seas • No longer the preserve of land-lubbers’ cars, the ‘two-in-one’ motor has been supersized to make it suitable for ocean-going ships
New rules for life online • Want to really live the WIRED way? Here are some tips for a more mindful tech existence
Green fashion is ready for take-off • Two brothers on the Isle of Wight use rockets to train their workforce on running a sustainable, global business
Using data to create a 21st century whisky • Ailsa Bay has built a distillery that combines science with traditional single malt craftsmanship
China puts life on Mars on TV • Deep in the Gobi desert, a reality show with a $50m budget has recreated a little patch of Red Planet here on Earth
How artificial intelligence can radically transform your business • AI offers a huge opportunity for many sectors – from finance and administration to agriculture, medical research and more
Designs of the decade • From mobility to interfaces, media, commerce and more, these objects and ideas have altered human experience
Rebuilding New York: it’s not child’s play • Meet the visual artist who is recreating the Big Apple Ð brick by plastic brick
Japan’s new cultural home • Japan House London proves there is more to Japan than kawaii cuteness and geisha
Liquid architects • Suspended pools of bacteria could help buildings remove pollution and release oxygen into our cities
All aboard the UK’s new tech hub • King’s Cross is the hot destination for global giants, scrappy startups and serious science institutions
WHAT'S IN A NAME? • How the art of naming a startup has evolved
Solar flair: a geoengineer's sunscreen • Zhen Dai says a layer of factor 50 in the atmosphere could help cool the Earth
INSIDE/OUTSIDE • ESSENTIAL KIT FOR HEADING OUT OR STAYING HOME
Want to kick-start creativity? Rethink your workplace • Inspiration starts on the office floor – and designing collaborative spaces powered by smart, networked tools can help teams to deliver
LET’ SREBOOT BRITAIN! • Ten of the world’s leading thinkers propose a radical agenda for innovation and positive change
FLIP THE ENERGY BALANCE TOWARD RENEWABLES • There has never been a more urgent time to think again about how we run Britain. Besides concerns around navigating life post-Brexit, approaches to global warming, polarised politics, violent crime, and overstretched healthcare systems all require immediate re-evaluation. For WIRED’s tenth anniversary we asked ten global thinkers for bold new approaches to ensure that, by 2029, Britain is healthier, happier, more innovative – and more equal
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