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Adweek

Feb 15 2021
Magazine

The all-new Adweek features news and information for marketing, media and advertising professionals that you can’t find anywhere else. Each issue includes profiles and interviews with top newsmakers, critiques of hot ad campaigns, the latest trends in print, digital and advertising and much more.

BACK TO THE OLD NORMAL? • MEDIA COMPANIES BET ON BUSINESS AS USUAL IN 2021.

ROAD TO CHALLENGER BRANDS • MEET THE COMPANIES YOU’LL BE TALKING ABOUT TOMORROW.

STARTING OVER • HOW CODE AND THEORY IS REIMAGINING THE WASHINGTON FOOTBALL TEAM

LOVE AND LOCKDOWN • DATING APPS FOUND NEW WAYS OF ATTRACTING USERS DURING THE PANDEMIC.

The Online Speech Decision-Makers • OUTSIDE OF SOCIAL PLATFORMS, FINANCIAL SERVICE COMPANIES ARE ALSO MODERATING CONTENT NOW.

A Founder-Led Future • AS LAYOFFS HIT AGENCIES HARD, THE NEXT GENERATION OF INDEPENDENT SHOPS COULD RISE.

Streamers Set Sights On Spanish Speakers • MORE CONTENT IS BEING BROUGHT OVER, WITH THE POTENTIAL FOR ORIGINALS DOWN THE LINE.

What Does Healthy Masculinity Have to Do With Advertising? • REMOVE FEAR TO FOSTER A CULTURE OF INCLUSION.

PATRICIA CORSI • GLOBAL CHIEF MARKETING AND DIGITAL OFFICER, BAYER

MOVING AT THE SPEED OF CULTURE • THE HEAD OF GLOBAL MARKETING AT TIKTOK ON EMBRACING CULTURE AND PERSONALLY CONNECTING WITH BRAND MISSION.

ADWEEK Media Agency OF THE YEAR • Wavemaker U.S. MediaCom Global PMG Breakthrough

U.S. Winner Media Agency of the Year • A New Rallying Cry at the Agency Set the Perfect Tone for a Resilient 2020.

Global Winner Media Agency of the Year • The Agency Invested in Its Own People and Helped Clients See the Bigger Picture During Crisis.

Breakthrough Media Agency of the Year • The Independent Agency Weathered the Pandemic by Prioritizing People.

Uno • HOW A CRAZY EIGHTS VARIANT INVENTED BY A BARBER AND MARKETED BY A MORTICIAN BECAME THE WORLD’S BESTSELLING CARD GAME.

DEI Values • THE PRESSURE IS ON BRANDS AND INFLUENCERS TO STEP UP THIS BLACK HISTORY MONTH.

Boys Will Be Boys


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Frequency: Monthly Pages: 36 Publisher: Adweek, LLC Edition: Feb 15 2021

OverDrive Magazine

  • Release date: February 14, 2021

Formats

OverDrive Magazine

Languages

English

The all-new Adweek features news and information for marketing, media and advertising professionals that you can’t find anywhere else. Each issue includes profiles and interviews with top newsmakers, critiques of hot ad campaigns, the latest trends in print, digital and advertising and much more.

BACK TO THE OLD NORMAL? • MEDIA COMPANIES BET ON BUSINESS AS USUAL IN 2021.

ROAD TO CHALLENGER BRANDS • MEET THE COMPANIES YOU’LL BE TALKING ABOUT TOMORROW.

STARTING OVER • HOW CODE AND THEORY IS REIMAGINING THE WASHINGTON FOOTBALL TEAM

LOVE AND LOCKDOWN • DATING APPS FOUND NEW WAYS OF ATTRACTING USERS DURING THE PANDEMIC.

The Online Speech Decision-Makers • OUTSIDE OF SOCIAL PLATFORMS, FINANCIAL SERVICE COMPANIES ARE ALSO MODERATING CONTENT NOW.

A Founder-Led Future • AS LAYOFFS HIT AGENCIES HARD, THE NEXT GENERATION OF INDEPENDENT SHOPS COULD RISE.

Streamers Set Sights On Spanish Speakers • MORE CONTENT IS BEING BROUGHT OVER, WITH THE POTENTIAL FOR ORIGINALS DOWN THE LINE.

What Does Healthy Masculinity Have to Do With Advertising? • REMOVE FEAR TO FOSTER A CULTURE OF INCLUSION.

PATRICIA CORSI • GLOBAL CHIEF MARKETING AND DIGITAL OFFICER, BAYER

MOVING AT THE SPEED OF CULTURE • THE HEAD OF GLOBAL MARKETING AT TIKTOK ON EMBRACING CULTURE AND PERSONALLY CONNECTING WITH BRAND MISSION.

ADWEEK Media Agency OF THE YEAR • Wavemaker U.S. MediaCom Global PMG Breakthrough

U.S. Winner Media Agency of the Year • A New Rallying Cry at the Agency Set the Perfect Tone for a Resilient 2020.

Global Winner Media Agency of the Year • The Agency Invested in Its Own People and Helped Clients See the Bigger Picture During Crisis.

Breakthrough Media Agency of the Year • The Independent Agency Weathered the Pandemic by Prioritizing People.

Uno • HOW A CRAZY EIGHTS VARIANT INVENTED BY A BARBER AND MARKETED BY A MORTICIAN BECAME THE WORLD’S BESTSELLING CARD GAME.

DEI Values • THE PRESSURE IS ON BRANDS AND INFLUENCERS TO STEP UP THIS BLACK HISTORY MONTH.

Boys Will Be Boys


Expand title description text