Adweek

The all-new Adweek features news and information for marketing, media and advertising professionals that you can’t find anywhere else. Each issue includes profiles and interviews with top newsmakers, critiques of hot ad campaigns, the latest trends in print, digital and advertising and much more.

NFL SETS NEW TV DEALS • CBS, FOX, NBC, ESPN/ABC AND AMAZON PRIME VIDEO ARE ALL LOCKED INTO FOOTBALL’S RELIABLE AUDIENCE PULL.

CREATIVITY

BIG NUMBER

MOOD BOARD • The Week in Emojis

BRANDS

REBECCA ALLISON • FROM FEMA TO CANNABIS, THIS EXEC IS ADEPT AT TACKLING CHALLENGES.

WORK IN BETA

THE FUTURE OF THE OFFICE • AGENCIES ARE LOOKING AT HYBRID WORKPLACE MODELS FOR POST-PANDEMIC WORK LIFE.

Streaming With the Enemy • ONCE COMPETITORS, CONNECTED TV’S BIGGEST PLATFORMS ARE WORKING TOGETHER.

Carbon Labeling: Coming To a Menu Near You • FAST-CASUAL RESTAURANTS ARE LEADING THE CHARGE WITH MORE SUSTAINABLE OPTIONS.

The Small-Business Gamble • CAN SMALL ORGANIZATIONS CREATE A BETTER FOUNDATION WITH AMAZON OR SHOPIFY?

The Future of Ad Tech Is Clear • EMBRACING A NEW ACCEPTABLE LEVEL OF OUTPUT WITH COHORT-BASED METHODOLOGIES.

Third-Party Cookie Deprivation • DESPITE A LOOMING COOKIE-LESS FUTURE, MANY BRANDS ARE STILL UNPREPARED.

BRUNO CARDINALI • CMO OF NORTH AMERICA, POPEYES

THE MATH AND MAGIC OF MARKETING • UKONWA OJO GLOBAL CMO OF AMAZON PRIME VIDEO AND AMAZON STUDIOS DIVES INTO THE CHILDLIKE SIDE OF MARKETING.

ADWEEK PERFORMANCE MARKETING AWARDS • These Innovative Campaigns and Execs Shined in 2020, Providing Measurable Results and Accountability When It Mattered More Than Ever.

RadioShack • HOW A BOSTON TINKERER’S SHOP LED THE TECH BOOM, LOST EVERYTHING—AND NOW PLOTS A COMEBACK.

Psst, Hey Buddy, Wanna Buy Some Tunes?