The all-new Adweek features news and information for marketing, media and advertising professionals that you can’t find anywhere else. Each issue includes profiles and interviews with top newsmakers, critiques of hot ad campaigns, the latest trends in print, digital and advertising and much more.
AMAZON IN ALABAMA VOTES ON UNIONIZING • MORE WAREHOUSES COULD FOLLOW IN WHAT’S SURE TO BE A WATERSHED MOMENT FOR THE ECOMMERCE GIANT.
VOLKSWAGEN’S APRIL FOOLS’ ‘REGRET’
The Week in Emojis
BIG NUMBER 60
PROGRAMMATIC
KHARTOON WEISS • TIKTOK’S HEAD OF GLOBAL AGENCY AND ACCOUNTS APPLIES A NURTURING SENSIBILITY TO HER WORK.
The Offline Cost of Online’s Rise • AS ECOMMERCE INCREASES, BRANDS ARE LOOKING AT NEW SUSTAINABILITY MEASURES.
WOULD YOU PAY TO READ A TWEET? • PLATFORMS ARE ADJUSTING TO THE CREATOR ECONOMY.
MEDIA AGENCIES EMBRACE DATA ETHICS • AD BUYERS ARE WORKING WITH CLIENTS TO MOVE BEYOND ADHERENCE TO DATA PRIVACY.
Fitness Clubs Prep for a New Post-Pandemic Era • AS VACCINATION DISTRIBUTION CONTINUES NATIONWIDE, WILL GYMS AND STUDIOS BE ABLE TO GROW THEIR COMMUNITIES?
Sustainability As Creative • IT NEEDS TO BE EMBEDDED IN STRATEGIES FROM THE START.
SUSTAINABILITY ON THE MIND • CONSUMERS ARE SEARCHING FOR MORE SUSTAINABLE IMAGERY, AND BRANDS SHOULD TAKE NOTE.
ERIC TODA • GLOBAL HEAD OF SOCIAL MARKETING, FACEBOOK
HOW TWITTER’S GOD-IS RIVERA SPOTLIGHTS VOICES BEYOND HER DAY JOB • THE GLOBAL DIRECTOR OF CULTURE AND COMMUNITY’S PERSONAL AND WORK VALUES INTERSECT DAY IN AND DAY OUT.
SUSTAINABILITY STARS • THESE INSPIRATIONAL LEADERS ARE MIXING BUSINESS WITH PURPOSE AND ADVANCING THE U.N.’S GLOBAL GOALS.
ADWEEK’S SUSTAINABILITY COUNCIL • These Chief Marketers and Sustainability Officers From the World’s Top Brands Are Meeting Social and Environmental Challenges Head-On.
The Acme Corporation • THE STORY BEHIND THE BEST-KNOWN NONEXISTENT BRAND.
Round and Round