The all-new Adweek features news and information for marketing, media and advertising professionals that you can’t find anywhere else. Each issue includes profiles and interviews with top newsmakers, critiques of hot ad campaigns, the latest trends in print, digital and advertising and much more.
AMAZON MAKES ITS NEWFRONTS DEBUT • WITH PLANS TO FOCUS ON REINVENTING BROADCAST.
SNAPCHAT MAKES MOVES IN CREATOR ECONOMY
The Week in Emojis
BIG NUMBER
WHAT VERIZON MEDIA’S SALE TO APOLLO MEANS
JONATHAN HYLA • AUDIO COLLECTIVE CO-FOUNDER INSPIRES AND EQUIPS NEURODIVERSE CREATIVES IN CLUBHOUSE AND BEYOND.
BY THE NUMBERS • When asked about quick-service restaurants’ (QSR) impact on the environment,
Fast-Food Turn to Reusables • MCDONALD’S, BURGER KING AND STARBUCKS ARE LAUNCHING PILOT PROGRAMS TO CUT DOWN ON CONTAINER WASTE.
CLUBHOUSE AT A CROSSROADS • DOWNLOADS OF THE APP HAVE DECLINED, BUT IT’S SPARKED AN AUDIO FORMAT THAT MAY BE HERE TO STAY.
CRYPTO CURIOUS • WHY MORE MEDIA COMPANIES ARE LOOKING FOR C-SUITERS WHO UNDERSTAND BITCOIN.
Curbing AI’s Eccentricities • STARTUPS AND AGENCIES ARE USING ARTIFICIAL INTELLIGENCE FOR INSPIRATION AND CONTENT CURATION.
WE ASKED COPYSMITH’S GPT-3 TOOL TO GENERATE AD IDEAS FOR DIFFERENT BRANDS
Michelob Ultra And Adapting in The Pandemic • ANHEUSER-BUSCH’S U.S. CMO DISCUSSES CREATING A FOUNDATION FOR A NEW FAN BASE.
GUILLAUME HUIN • SOCIAL MEDIA DIRECTOR OF BRAND CONTENT AND ENGAGEMENT MCDONALD’S U.S.
FINDING NEW OPPORTUNITIES AND KNOWLEDGE • ANGELA ZEPEDA HYUNDAI CMO SHARES ADVICE ON TAKING ADVANTAGE OF TRENDS AND BEING PATIENT WITH CAREER ASPIRATIONS.
CMO AWARDS • These 30 Standout Marketing Leaders Are Guiding Their Brands With Agility and Ingenuity Through the Pandemic and Beyond.
Gucci Belt • HOW A PAIR OF INITIALS RENDERED IN BRASS BECAME ONE OF FASHION’S MOST ENDURING STATEMENTS.
Emergency Preparedness • AS CONSUMERS CONSIDER THE POSSIBILITY OF DISASTERS, THEIR HABITS AND EXPECTATIONS OF BRANDS ALSO MORPH.
The CEO Who Did the CMO’s Job
Work Smarter. Learn, Grow and be Inspired.