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Adweek

Nov 15 2021
Magazine

The all-new Adweek features news and information for marketing, media and advertising professionals that you can’t find anywhere else. Each issue includes profiles and interviews with top newsmakers, critiques of hot ad campaigns, the latest trends in print, digital and advertising and much more.

OUTDOOR IN OUR HEARTS • WHY OUT OF HOME IS HERE TO STAY.

CREATIVITY

BIG NUMBER

The Week in Emojis

CLIMATE PRESSURE

MICHELLE WAHLER • THE BEYOND YOGA CEO INFUSES GOOD VIBES INTO EVERY DAY.

SIMONE BILES SUGGESTS IT’S TIME TO REDEFINE WINNING • NOT JUST FOR ATHLETES, BUT FOR US ALL

CRACKING OPEN THE COKE REVIEW • THE BRAND’S NEXT STEPS WITH WPP WILL HAVE RIPPLE EFFECTS THROUGHOUT THE INDUSTRY.

Making the Outdoors More Inclusive • BRANDS ARE FINDING WAYS TO PRIORITIZE DIVERSITY IN ACTIVITIES LIKE HIKING, CYCLING AND SNOWBOARDING.

SUPPLY CHAIN ISSUES ARE COMIN’ TO TOWN • THOUGH THESE CHALLENGES WON’T RUIN HOLIDAYS, THEY WILL CHANGE THE RETAIL INDUSTRY.

Rewriting The Working Supermom Myth • THE IDEAL WE ARE WORKING TOWARD IN THE AD INDUSTRY SIMPLY ISN’T REAL.

Two Screens Are Better Than One • HERE’S WHAT (ALMOST) EVERYONE IS DOING ON THEIR SECOND SCREENS.

SHANNON WOMACK • GENERAL MANAGER OF U.S. BRAND MARKETING, DELTA AIR LINES

SOLUTIONS OVER PERFECTION • CMO OF RESALE MARKETPLACE POSHMARK TALKS CAREER BREAKS, BUSINESS SCHOOL AND THE POWER OF COMMUNITY.

THE POWER OF SIMONE BILES • THE GOLD MEDALIST TURNED THE EVENTS OF THE TOKYO GAMES INTO A VITAL STATEMENT ABOUT MENTAL HEALTH—AND THE SPORTS WORLD IS BETTER FOR IT.

RAISING THE BAR • Biles’ incomparable gymnastic abilities can make any brand look good. Her sponsors, however, emphasize that her passion and authenticity off the mat cement her as the ideal partner.

NAZ ALETAHA • Global head of League of Legends Esports, Riot Games

AZANIA ANDREWS • VP, connections, Anheuser-Busch

LARA KRUG • EVP, CMO, Kansas City Chiefs

MICKY LAWLER • President, Women’s Tennis Association

KAREN BRODKIN • EVP, content strategy and development, Endeavor; co-head, WME Sports

CHARLOTTE JONES • EVP, chief brand officer, Dallas Cowboys

ALEXA COOK • Global partnerships executive, Creative Arts Agency (CAA) Sports

LINDSAY KAGAWA COLAS • EVP, Talent + The Collective, Wasserman

STEPHANIE MCMAHON • Chief brand officer, WWE

JANEY MILLER • SVP, Olympics, Octagon

AMY BROOKS • President, team marketing and business operations, chief innovation officer, NBA

SANDRA LOPEZ • VP, Intel Sports

MARIE DONOGHUE • VP, global sports video, Amazon

JEN CRAMER • SVP, partnership marketing and media management, MLS and Soccer United Marketing

ANDREA PEREZ • VP, general manager, Jordan Brand Women’s (Nike)

KIM NG • General manager, Miami Marlins

CATHY ENGELBERT • Commissioner, WNBA

MARISSA SOLIS • SVP of portfolio marketing, partnerships and media, Frito-Lay North America

LAUREN HOBART • President, CEO, Dick’s Sporting Goods

RITA FERRO • President, Disney Advertising Sales

CATHERINE RAICHE • VP, football operations, Philadelphia Eagles

STEPHANIE SHERMAN • SVP, marketing, DraftKings

NEERA SHETTY • EVP, social responsibility and inclusion, deputy general counsel, PGA Tour

KIM PEGULA • President, CEO, Pegula Sports and Entertainment; president, co-owner, Buffalo Bills and Buffalo Sabres

RAVEN JEMISON • EVP, business operations, Milwaukee Bucks

NICOLE LAPOINTE JAMESON • CEO, Evil Geniuses

MARIA TAYLOR • Sportscaster, NBC Sports

KARIN TIMPONE • EVP, CMO,...


Expand title description text
Frequency: Monthly Pages: 60 Publisher: Adweek, LLC Edition: Nov 15 2021

OverDrive Magazine

  • Release date: November 14, 2021

Formats

OverDrive Magazine

Languages

English

The all-new Adweek features news and information for marketing, media and advertising professionals that you can’t find anywhere else. Each issue includes profiles and interviews with top newsmakers, critiques of hot ad campaigns, the latest trends in print, digital and advertising and much more.

OUTDOOR IN OUR HEARTS • WHY OUT OF HOME IS HERE TO STAY.

CREATIVITY

BIG NUMBER

The Week in Emojis

CLIMATE PRESSURE

MICHELLE WAHLER • THE BEYOND YOGA CEO INFUSES GOOD VIBES INTO EVERY DAY.

SIMONE BILES SUGGESTS IT’S TIME TO REDEFINE WINNING • NOT JUST FOR ATHLETES, BUT FOR US ALL

CRACKING OPEN THE COKE REVIEW • THE BRAND’S NEXT STEPS WITH WPP WILL HAVE RIPPLE EFFECTS THROUGHOUT THE INDUSTRY.

Making the Outdoors More Inclusive • BRANDS ARE FINDING WAYS TO PRIORITIZE DIVERSITY IN ACTIVITIES LIKE HIKING, CYCLING AND SNOWBOARDING.

SUPPLY CHAIN ISSUES ARE COMIN’ TO TOWN • THOUGH THESE CHALLENGES WON’T RUIN HOLIDAYS, THEY WILL CHANGE THE RETAIL INDUSTRY.

Rewriting The Working Supermom Myth • THE IDEAL WE ARE WORKING TOWARD IN THE AD INDUSTRY SIMPLY ISN’T REAL.

Two Screens Are Better Than One • HERE’S WHAT (ALMOST) EVERYONE IS DOING ON THEIR SECOND SCREENS.

SHANNON WOMACK • GENERAL MANAGER OF U.S. BRAND MARKETING, DELTA AIR LINES

SOLUTIONS OVER PERFECTION • CMO OF RESALE MARKETPLACE POSHMARK TALKS CAREER BREAKS, BUSINESS SCHOOL AND THE POWER OF COMMUNITY.

THE POWER OF SIMONE BILES • THE GOLD MEDALIST TURNED THE EVENTS OF THE TOKYO GAMES INTO A VITAL STATEMENT ABOUT MENTAL HEALTH—AND THE SPORTS WORLD IS BETTER FOR IT.

RAISING THE BAR • Biles’ incomparable gymnastic abilities can make any brand look good. Her sponsors, however, emphasize that her passion and authenticity off the mat cement her as the ideal partner.

NAZ ALETAHA • Global head of League of Legends Esports, Riot Games

AZANIA ANDREWS • VP, connections, Anheuser-Busch

LARA KRUG • EVP, CMO, Kansas City Chiefs

MICKY LAWLER • President, Women’s Tennis Association

KAREN BRODKIN • EVP, content strategy and development, Endeavor; co-head, WME Sports

CHARLOTTE JONES • EVP, chief brand officer, Dallas Cowboys

ALEXA COOK • Global partnerships executive, Creative Arts Agency (CAA) Sports

LINDSAY KAGAWA COLAS • EVP, Talent + The Collective, Wasserman

STEPHANIE MCMAHON • Chief brand officer, WWE

JANEY MILLER • SVP, Olympics, Octagon

AMY BROOKS • President, team marketing and business operations, chief innovation officer, NBA

SANDRA LOPEZ • VP, Intel Sports

MARIE DONOGHUE • VP, global sports video, Amazon

JEN CRAMER • SVP, partnership marketing and media management, MLS and Soccer United Marketing

ANDREA PEREZ • VP, general manager, Jordan Brand Women’s (Nike)

KIM NG • General manager, Miami Marlins

CATHY ENGELBERT • Commissioner, WNBA

MARISSA SOLIS • SVP of portfolio marketing, partnerships and media, Frito-Lay North America

LAUREN HOBART • President, CEO, Dick’s Sporting Goods

RITA FERRO • President, Disney Advertising Sales

CATHERINE RAICHE • VP, football operations, Philadelphia Eagles

STEPHANIE SHERMAN • SVP, marketing, DraftKings

NEERA SHETTY • EVP, social responsibility and inclusion, deputy general counsel, PGA Tour

KIM PEGULA • President, CEO, Pegula Sports and Entertainment; president, co-owner, Buffalo Bills and Buffalo Sabres

RAVEN JEMISON • EVP, business operations, Milwaukee Bucks

NICOLE LAPOINTE JAMESON • CEO, Evil Geniuses

MARIA TAYLOR • Sportscaster, NBC Sports

KARIN TIMPONE • EVP, CMO,...


Expand title description text