The all-new Adweek features news and information for marketing, media and advertising professionals that you can’t find anywhere else. Each issue includes profiles and interviews with top newsmakers, critiques of hot ad campaigns, the latest trends in print, digital and advertising and much more.
OUTDOOR IN OUR HEARTS • WHY OUT OF HOME IS HERE TO STAY.
CREATIVITY
BIG NUMBER
The Week in Emojis
CLIMATE PRESSURE
MICHELLE WAHLER • THE BEYOND YOGA CEO INFUSES GOOD VIBES INTO EVERY DAY.
SIMONE BILES SUGGESTS IT’S TIME TO REDEFINE WINNING • NOT JUST FOR ATHLETES, BUT FOR US ALL
CRACKING OPEN THE COKE REVIEW • THE BRAND’S NEXT STEPS WITH WPP WILL HAVE RIPPLE EFFECTS THROUGHOUT THE INDUSTRY.
Making the Outdoors More Inclusive • BRANDS ARE FINDING WAYS TO PRIORITIZE DIVERSITY IN ACTIVITIES LIKE HIKING, CYCLING AND SNOWBOARDING.
SUPPLY CHAIN ISSUES ARE COMIN’ TO TOWN • THOUGH THESE CHALLENGES WON’T RUIN HOLIDAYS, THEY WILL CHANGE THE RETAIL INDUSTRY.
Rewriting The Working Supermom Myth • THE IDEAL WE ARE WORKING TOWARD IN THE AD INDUSTRY SIMPLY ISN’T REAL.
Two Screens Are Better Than One • HERE’S WHAT (ALMOST) EVERYONE IS DOING ON THEIR SECOND SCREENS.
SHANNON WOMACK • GENERAL MANAGER OF U.S. BRAND MARKETING, DELTA AIR LINES
SOLUTIONS OVER PERFECTION • CMO OF RESALE MARKETPLACE POSHMARK TALKS CAREER BREAKS, BUSINESS SCHOOL AND THE POWER OF COMMUNITY.
THE POWER OF SIMONE BILES • THE GOLD MEDALIST TURNED THE EVENTS OF THE TOKYO GAMES INTO A VITAL STATEMENT ABOUT MENTAL HEALTH—AND THE SPORTS WORLD IS BETTER FOR IT.
RAISING THE BAR • Biles’ incomparable gymnastic abilities can make any brand look good. Her sponsors, however, emphasize that her passion and authenticity off the mat cement her as the ideal partner.
NAZ ALETAHA • Global head of League of Legends Esports, Riot Games
AZANIA ANDREWS • VP, connections, Anheuser-Busch
LARA KRUG • EVP, CMO, Kansas City Chiefs
MICKY LAWLER • President, Women’s Tennis Association
KAREN BRODKIN • EVP, content strategy and development, Endeavor; co-head, WME Sports
CHARLOTTE JONES • EVP, chief brand officer, Dallas Cowboys
ALEXA COOK • Global partnerships executive, Creative Arts Agency (CAA) Sports
LINDSAY KAGAWA COLAS • EVP, Talent + The Collective, Wasserman
STEPHANIE MCMAHON • Chief brand officer, WWE
JANEY MILLER • SVP, Olympics, Octagon
AMY BROOKS • President, team marketing and business operations, chief innovation officer, NBA
SANDRA LOPEZ • VP, Intel Sports
MARIE DONOGHUE • VP, global sports video, Amazon
JEN CRAMER • SVP, partnership marketing and media management, MLS and Soccer United Marketing
ANDREA PEREZ • VP, general manager, Jordan Brand Women’s (Nike)
KIM NG • General manager, Miami Marlins
CATHY ENGELBERT • Commissioner, WNBA
MARISSA SOLIS • SVP of portfolio marketing, partnerships and media, Frito-Lay North America
LAUREN HOBART • President, CEO, Dick’s Sporting Goods
RITA FERRO • President, Disney Advertising Sales
CATHERINE RAICHE • VP, football operations, Philadelphia Eagles
STEPHANIE SHERMAN • SVP, marketing, DraftKings
NEERA SHETTY • EVP, social responsibility and inclusion, deputy general counsel, PGA Tour
KIM PEGULA • President, CEO, Pegula Sports and Entertainment; president, co-owner, Buffalo Bills and Buffalo Sabres
RAVEN JEMISON • EVP, business operations, Milwaukee Bucks
NICOLE LAPOINTE JAMESON • CEO, Evil Geniuses
MARIA TAYLOR • Sportscaster, NBC Sports
KARIN TIMPONE • EVP, CMO,...