Adweek

The all-new Adweek features news and information for marketing, media and advertising professionals that you can’t find anywhere else. Each issue includes profiles and interviews with top newsmakers, critiques of hot ad campaigns, the latest trends in print, digital and advertising and much more.

SHUT IT DOWN • NEWSROOMS ARE FINALLY GRAPPLING WITH DIGITAL HARASSMENT.

CREATIVITY

BIG NUMBER

The Week in Emojis

THE BRANDS ARE ALL RIGHT

MEET THE ARTIST

LATOYA SHAMBO • HER PATH TO FOUNDING BLACK GIRL DIGITAL.

A TITANIC-SIZED WASTE PROBLEM • E-WASTE IS PILING UP, AND BRANDS ARE FINALLY CONSIDERING THE LONG-TERM RAMIFICATIONS.

DEODORANT’S FRESH START • HOW THE SHIFT TO ECOMMERCE IS CHANGING THE CATEGORY.

IN IT FOR THE LONG HAUL • BRANDS ARE FORMING LONG-TERM PARTNERSHIPS WITH CREATORS TO PRODUCE MORE AUTHENTIC CONTENT.

Don’t I Recognize You From Somewhere? • BRANDS ARE USING REALISTIC-SOUNDING AI VOICES FOR ADS AND CONTENT.

CLIMATE ENEMY NO. 2 • WILL AGENCIES BE ON THE RIGHT SIDE OF HISTORY?

Decoding QR: Why Do We Scan? • COINBASE’S SUPER BOWL AD WORKED. BUT DO PEOPLE LIKE—OR TRUST—QR CODES?

JANE HWANG • GLOBAL PORTFOLIO VP OF M&M’S, MARS

FOCUS ON THE BIG PICTURE • CRAIG ROWLEY THE CMO OF SHUTTERFLY ON KEEPING THE APERTURE OPEN.

Our Climate Reality Demands Radical Action From Brands, Not Meager Promises • Adweek’s 2022 Sustainability Stars aim to chart a path forward for their industries at a dire time for the planet.

SUSTAINABILITY STARS • THESE BRAND INNOVATORS ARE MAKING MEANINGFUL STRIDES TOWARD A LIVABLE PLANET AND PROVIDING A BLUEPRINT FOR THE REST OF THE INDUSTRY.

Einride

Eat Just

BlocPower

Unspun

Polestar

Goodr

Native Renewables

Grove Collaborative

Google

Dell

Ørsted

Intrepid Travel

DivaCup • THE REUSABLE MENSTRUAL CUP BRAND HAS FLOURISHED AMID INCREASED CONSUMER INTEREST IN SUSTAINABILITY.

Oil and Water