The all-new Adweek features news and information for marketing, media and advertising professionals that you can’t find anywhere else. Each issue includes profiles and interviews with top newsmakers, critiques of hot ad campaigns, the latest trends in print, digital and advertising and much more.
SEASON OF WEED • CANNABIS BRANDS ARE SHOWING UP AT FESTIVALS AND ON MAIN STREET.
THE IPOD IS DEAD. LONG LIVE IPOD ADS
BIG NUMBER
CREATIVITY
The Week in Emojis
TRAGIK • FOLX HEALTH’S ECD HAS ALWAYS BEEN A STORYTELLER.
CASH, CREDIT OR CRYPTO? • DIGITAL CURRENCY IS BECOMING AN INEVITABLE PAYMENT OPTION AS RETAILERS PUSH THE FINANCIAL ALTERNATIVE INTO THE MAINSTREAM.
Diversifying Nature • RETAILERS USE ADVOCACY AND NEW STANDARDS TO GIVE MARGINALIZED GROUPS MORE OPPORTUNITIES TO ENJOY THE GREAT OUTDOORS.
E-Scooter Brands Woo Riders With a Greener Mission • AS CONSUMER APPETITE FOR CLIMATE ACTION GROWS, MICROMOBILITY COMPANIES STRIVE TO BE PART OF THE SOLUTION AFTER A ROCKY DEBUT.
SUSTAINABLE RIDES
DEI Is Not a One-Person Job • FROM CLIENT SERVICES TO COPY EDITING, THERE IS POTENTIAL FOR INCLUSION ACROSS ALL PARTS OF THE BUSINESS.
Over the Rainbow • PEOPLE ARE DONE WITH AWARENESS CAMPAIGNS AND ARE DEMANDING BRANDS TAKE ACTION ON BEHALF OF THE LGBTQ+ COMMUNITY.
JAMES PATTERSON • THE BESTSELLING AUTHOR, NOW A MEMOIRIST, REFLECTS ON HIS AD DAYS.
THINK MONUMENTAL, NOT INCREMENTAL • ELIZABETH PREIS THE CMO OF ANTHROPOLOGIE ON WORKING AUDACIOUSLY.
PRIDE STARS
Make It Reign