The all-new Adweek features news and information for marketing, media and advertising professionals that you can’t find anywhere else. Each issue includes profiles and interviews with top newsmakers, critiques of hot ad campaigns, the latest trends in print, digital and advertising and much more.
THE LONG GAME • WOMEN’S SOCCER FINALLY HAS BRANDS’ ATTENTION. BY REBECCA STEWART
CREATIVITY
BIG NUMBER
The Week in Emojis
THE NEW, NEW COKE
SARA MOORTHY • FROM OLD-SCHOOL ADVERTISING TO TODAY’S AD TECH, THIS MARKETING EXECUTIVE HAS SEEN IT ALL.
Lil’ Sweet • THE STORY OF DR PEPPER’S BIGGEST MASCOT.
Blended Portfolio • HOW PUBLISHERS ARE INTEGRATING THEIR IN-PERSON AND VIRTUAL EVENTS.
Was It Something I Did? • AGENCIES DESPERATELY DESIRE BETTER FEEDBACK FROM BRANDS AFTER NEW BUSINESS PITCHES.
HITTING THE BRICK PAYWALL • PUBLISHERS CAN’T RELY ON A SUBSCRIPTION-ONLY REVENUE MODEL.
COMING BACK TOGETHER • NIKKI NEUBURGER LULULEMON’S CHIEF BRAND OFFICER ON BUILDING COMMUNITY IN A HYBRID WORLD.
Baratunde Thurston • THE COMEDIAN AND AUTHOR ON HIS NEW PBS SERIES AND THE WAY IT EXPANDED HIS DEFINITION OF DIVERSITY.
Priced Out • HOW AMERICANS ARE CUTTING BACK AMID STEEP INFLATION.
MICHELLE YEOH DIDN’T SET OUT TO BE AN INTERNATIONAL MOVIE STAR • The Everything Everywhere All at Once and American Born Chinese star just took on projects she believed in.
YEOH’S UBIQUITY
Gissel Alvarez • CONVERSATION LEAD, GLOBAL SOCIAL AND EDITORIAL, TWITTER
Bisha K. Ali • HEAD WRITER, MARVEL/DISNEY+
Lee Beattie • FOUNDER, JOINT CEO, JOHN DOE GROUP
Melissa Bell • CMO, 2K
Cari Bucci-Hulings • PRESIDENT, PERISCOPE
Tanya DePass • FOUNDER, I NEED DIVERSE GAMES
Brittany Chavez • FOUNDER, SHOP LATINX
Netta Dobbins • FOUNDER, CEO, MIMCONNECT
Cathy Butler • CEO, ORGANIC
Amani Duncan • CEO, BBH USA
Tara Duncan • PRESIDENT, FREEFORM AND ONYX COLLECTIVE
Samantha Hammock • CHIEF HUMAN RESOURCES OFFICER, VERIZON
Becky Hammon • HEAD COACH, LAS VEGAS ACES, WNBA
Tamara Fleming • CO-FOUNDER AND CHIEF CONTENT OFFICER, POCSTOCK
Jean Freeman and Christy Hiler • CO-FOUNDERS, OWN IT
Chelsea Hirschhorn • CEO AND FOUNDER, FRIDA
Tiffany James • FOUNDER, MODERNBLKGIRL
Nichole Barnes Marshall • GLOBAL HEAD OF INCLUSION AND DIVERSITY, PINTEREST
Tunde Oyeneyin • CYCLING INSTRUCTOR, AUTHOR, PELOTON
Romina Rosado • EVP AND GENERAL MANAGER, HISPANIC STREAMING, NBCUNIVERSAL TELEMUNDO ENTERPRISES
Ashley Rosebrook • CHIEF CREATIVE OFFICER, E.L.F. BEAUTY
Zoe Scaman • FOUNDER, BODACIOUS
St-Germain • HOW A FRAGRANT FRENCH LIQUEUR IN A TOP-HEAVY BOTTLE BECAME ‘THE BARTENDER’S KETCHUP.’
Private Lives, Public Morals