Adweek

The all-new Adweek features news and information for marketing, media and advertising professionals that you can’t find anywhere else. Each issue includes profiles and interviews with top newsmakers, critiques of hot ad campaigns, the latest trends in print, digital and advertising and much more.

STAY TUNED • QUESTIONS LINGER ABOUT AD-SUPPORTED NETFLIX.

CREATIVITY

BIG NUMBER

The Week in Emojis

CREATE HEALTH

CHERYL THUESDAY • FROM POSTERS TO ADS TO LGBTQ+ KIDS’ BOOKS, THIS ILLUSTRATOR HAS DRAWN IT ALL.

THE INDUSTRY’S BRIGHTEST BEACON • FROM PULLING OFF THE RARE YOUTUBE-TO-LINEAR PIVOT TO ENACTING LASTING DEI CHANGE IN HOLLYWOOD, THERE’S NOTHING ISSA RAE CAN’T DO.

TARGET DEMOGRAPHIC • GUN SAFETY ADVOCATES ARE PUSHING BACK ON FIREARMS MARKETING THAT USES LOOPHOLES TO REACH ITS OFTEN YOUNGER AUDIENCE.

THE SOLUTION TO DOOMISM • PIQUE ACTION IS USING OPTIMISM AND SCIENCE TO BE A SOURCE OF INSPIRATION IN CLIMATE CHANGE DISCUSSIONS.

Diversifying the Metaverse • PURPOSE-LED BRANDS HAVE AN OPPORTUNITY TO CHANGE THE VIRTUAL WORLD’S ACTIVATIONS.

A Culture of Employee Health • HOW TO TAKE CARE OF YOUR TEAM IN TOUGH TIMES.

Making Sustainability Chic • HOW BEAUTY BRANDS TALK ABOUT GREEN INITIATIVES SO CUSTOMERS LISTEN.

REVEALING THE REAL NEW YORK • CITIZENS BANK ASKS LOCALS WHAT’S GREAT—AND NOT—ABOUT LIFE IN THE CITY.

from Insecure to Empowered • ISSA RAE, ADWEEK’S 2022 BEACON AWARD WINNER, HAS DEI IN HER DNA.

ISSA’S ENDLESS INCLUSIVITY • As Adweek’s 2017 Young Influential cover star, Rae said she had a lot of goals for the future, including finding the best way to use her voice. Since then, she’s found multiple brand partnerships that have allowed her to a make an impact in a unique way.

Fenty ➜ Beauty • HOW A CELEBRITY BRAND SHOOK UP THE COSMETICS BUSINESS, ONE SHADE AT A TIME.

FREAKING OUT IN A GOOD WAY

Mutually Beneficial