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British GQ
It Was Great to Not See You • THE YOUTH, THEY’RE telling us, are going out less, hanging out less, partying less, fooling around less. We’re all so lonely, lonely, lonely, they’re saying; oh, have you seen this chart that shows just how lonely we all are? Look at that y-axis! Lockdown! Zoom meetings! Ocado delivery is antisocial!
37 Ways To Give Your Fits Some Spring • Caden Cunningham has his Olympic career all mapped out. And now, he’s dropping the blueprint for grail menswear too.
Caden Cunningham’s Eyes Are on the Prize • Team GB’s taekwondo contender set his sights on Olympic glory when he was a child. Now his dreams go way further.
John Mayer Designs Killer Watches, Too • Everything about the guitar god and A-tier collector’s debut collaboration with Audemars Piguet has defied his wildest dreams.
No Country for Old Menswear • From the wilds of Australia to its coasts, exceptional menswear of all shades has been bubbling down under for the better part of a decade. And now, in a style era that’s never felt more global, a quartet of labels are exporting the vibes to the rest of the world.
THE WORLD’S MOST CREATIVE COMPANIES 2024 • Suddenly, the most exciting, most pioneering and most successful businesses on earth are distinguished by one thing: their creative spirit.
The New Gold Standard in Tasteful Watches • Piaget’s Polo 79 once again marks the end of the steel sport watch’s reign – and the start of something much more fun.
Jonathan Nolan’s Vision of Existential Dread • TV heavyweight. Soothsayer of doom. Brother to Chris. As his multimillion-dollar Amazon adaptation of the hit game franchise Fallout looms, the Westworld creator is spending a lot of time thinking about risk.
How Car Culture Got Supercharged • Has there ever been a more thrilling moment in cars? Retro bangers are all the rage, celebrity collabs keep popping up and F1 has gone from weekly viewing to a 24/7 obsession. Welcome to culture’s big automotive moment.
GROOMING PAGES • Grooming Pages: a road map to good skin, good hair and good vibes – and Alan Ritchson, Hollywood’s ultimate nice guy, checks all three.
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16 Paths to a New Signature Scent • So you’ve found your forever fragrance: good for you, buddy. But it’s always nice to play the field, and we advocate for mixing up your rotation with the god-tier scents of 2024.
The Life and Size of Alan Ritchson • After almost 20 years on screen, with landmark roles in Reacher and a Guy Ritchie movie, the actor isn’t playing the nice guy. He is the nice guy.
The Radical New Wave of Celular Cosmetics • Exosomes are the messengers between the cells of most living things. And now, they’re being used by A-list clinics to refresh skin and hair on a cellular level. But do they work?
New Cuts on the Block • Box braids. Frosted tips. Boyband curtains. Welcome to the ’90s grooming redux.
The Life-Changing Magic of Asking Kind Strangers to Rate Your Looks Online • On Reddit, a community dedicated to advice on one’s appearance has given some men some unexpected confidence – and its moderators are trying to maintain one of the internet’s few troll-free places.
LEWIS HAMILTON IS CHANGING LANES • The seven-time F1 champion says he still has a world title in him – maybe this year, his final one at Mercedes; maybe next year when he joins Ferrari, a shocking move he tells us he manifested. But it’s his passionate work...