Adweek

The all-new Adweek features news and information for marketing, media and advertising professionals that you can’t find anywhere else. Each issue includes profiles and interviews with top newsmakers, critiques of hot ad campaigns, the latest trends in print, digital and advertising and much more.

CANNES GOES VIRTUAL AGAIN • THE PANDEMIC HAS TURNED THE LIONS FESTIVAL INTO A YEARLONG MEMBERSHIP INSTEAD OF A WEEKLONG EVENT.

SLIM JIM WINS ADWEEK’S MARCH ADNESS

$2 BILLION

CLUBHOUSE’S FUTURE STILL UNCERTAIN WITH ADVERTISERS

TATIANA HOLIFIELD • HOW A SKILL SET OF DATA SCIENCE, PSYCHOLOGY AND PERSUASIVE BEHAVIORS MAKES ONE A GREAT LEADER.

The Week In Emojis

THE STARS ARE ALIGNED • MEDIAWEEK IS REBORN. OUR 2021 MEDIA ALL-STARS REVEALED.

A PUSH FOR GREATER DIVERSITY

COMING TO A LIQUOR STORE NEAR YOU • HOW CELEBRITY-OWNED ALCOHOL BRANDS OFFER THE CHANCE FOR MORE AUTHENTIC STORYTELLING.

FLoCs Enter External Trials • GOOGLE’S TEST OF COHORTS PROMPTS AD BUYERS TO ASK ABOUT VIABLE MEASUREMENT SOLUTIONS.

A Shops-in-Shops Revival • TARGET, NORDSTROM AND KOHL’S REIMAGINE AN AGE-OLD MARKETING TECHNIQUE.

METAVERSE MALLS • GAMING PLATFORMS ARE MOVING BEYOND GAMES INTO SELLING VIRTUAL GOODS.

Supply Chain Goes From Zero to Hero • IT CAN BOOST AGENCY AND TECH PERFORMANCES, BUT MIGHT PROVE A CHALLENGE FOR SOME TO ADAPT TO.

Head for the Phones • MORE CONSUMERS USE SOCIAL MEDIA TO BROWSE PRODUCTS AND MAKE FINAL PURCHASES.

JOTHAM NDUGGA-KABUYE • HEAD OF GLOBAL SOCIAL MEDIA TWITCH

FOLLOWING YOUR OWN COMPASS • MINJAE ORMES VISIBLE’S CMO SHARES CAREER ADVICE, THE IMPORTANCE OF TOUGH CONVERSATIONS AND LESSONS IN DRIVING BUSINESS IMPACT.

INTRODUCING THE MEDIAWEEK COUNCIL • LEADING MARKETERS AND MEDIA EXECUTIVES SIGN ON TO BUILD BRIDGES ACROSS THE AD-BUYING ECOSYSTEM.

ADWEEK'S 2021 MEDIA ALL-STARS • OUR 19 HONOREES DELIVERED RESULTS FOR CLIENTS IN TIMES OF CRISIS AND HELPED REIMAGINE BUSINESS, STRATEGY AND CONSUMER RELATIONSHIPS.

MEDIA EXECUTIVE OF THE YEAR SASHA SAVIC • U.S. CEO, MEDIACOM

RISING STAR RAQUEL WILBUN • INTEGRATED MEDIA SUPERVISOR, MEDIAHUB

MICHELLE HOLMES • MANAGING PARTNER, GLOBAL ACCOUNT DIRECTOR, MEDIACOM

ADAM POTASHNICK • U.S. COO, MediaCom

IPG is proud to congratulate Mediabrands & Mediahub on their Adweek Media All-Star recognition.

MIKE HILL • VP, GROUP MEDIA DIRECTOR, MEDIAHUB

YVONNE LEUNG CAIN • SVP, GROUP MEDIA DIRECTOR, MEDIAHUB

CONGRATULATIONS TO OUR ALL-STARS!

JULIE LEE • MANAGING PARTNER, EXECUTIVE DIRECTOR, WAVEMAKER

BRAD BACKENSTOSE • CLIENT LEAD, WAVEMAKER

AMIE OWEN • SVP, HEAD OF SHOPPER, UM

ELIJAH HARRIS JOSHUA LOWCOCK • GLOBAL HEAD OF SOCIAL, REPRISE CHIEF DIGITAL AND GLOBAL BRAND OFFICER, UM

TARA CONNINGTON • SVP, GROUP PARTNER, ANALYTICS, UM

DEIRDRE MCGLASHAN • CHIEF MEDIA OFFICER, MDC PARTNERS

GEORGE MANAS • U.S. PRESIDENT, CHIEF MEDIA OFFICER, OMD

AL HAWES • EVP, HEAD OF CONTENT, STARCOM

EDWINA MORALES • DIRECTOR, MULTICULTURAL BUSINESS SOLUTIONS, HORIZON MEDIA

RYAN GORDON • HEAD OF MEDIA, WALRUS

GEORGE POPSTEFANOV • FOUNDER, CEO, PMG

RYAN DERROW • CHIEF PRODUCT OFFICER, EMPOWER

White Castle • ONE HUNDRED YEARS AGO, THIS SUPER-CLEAN SLIDER JOINT GAVE RISE TO THE MODERN BURGER CHAIN.

Davey Wavey