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WIRED is the Magazine for smart, intellectually curious people who need and want to know what’s next. WIRED will always deliver stimulating and compelling content and stunning design and photography. If you want an inside track to the future, then WIRED is your magazine.

WIRED

Creating WIRED

AN ELECTRIC UPGRADE • At Jaguar Land Rover’s Halewood factory in Merseyside, England—originally built to produce the modest 1963 Ford Anglia—state-of-the art assembly robots build the electric cars of the future as part of a huge £500 million investment

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TIP(PLE) OF THE ICEBERG • Greenland’s glacial meltwater is some of the purest on the planet—yet this vast resource is allowed to run straight into the sea. One local startup thinks it’s time for a thirst trap

VISUALIZING A BETTER WAY TO CREATE • Canva wants its AI-empowered creativity tools to help both big brands and enthusiastic amateurs turn their ideas into images—but the long game is to do good in the world

LINING UP TECH TO HELP BANISH TREMORS • Parkinson’s patients often find walking is hampered by shaking and loss of balance—but simple external cueing, such as lines on the floor, can help them focus their efforts. With AR, those cues can be anywhere

WHEN TECH BECOMES A TOOL TO OPPRESS • Inspired by her own experiences of abuse, Nighat Dad fights for women’s social and digital rights

A SKUNKWORKS FOR FLOWERS • Biotechnologist Sebastian Cocioba started hacking plants to put himself through college. Now, from his home lab in Long Island, he wants to bring the tools of genetic engineering to the masses

TECH’S GREEN TENDRILS • The internet of things turned every device in your house into a smart something. Now it’s coming for nature—to track forest fires and tree health, or to listen out for threatened animals

EVEN BETTER THAN THE REAL THING • From mouth-watering mashups to questionable combos, these products, sadly, aren’t coming to a store near you

CONFESSIONS OF A HINGE POWER DATER

TIME • LUME FOR LIFE + RICHARD MILLE’S COLOR CRAFT + CLOCKWORK BUGATTI

WORK ALL THE ANGLES • Despite appearances, this new style cuts no corners

TIME TO GET IN THE ZONE • Just the ticket for frequent fliers and dateline dabblers

LAYERS OF INNOVATION • The individual look of Richard Mille’s composite quartz and carbon watches has an equally unique origin

MOVE FAST OR MISS OUT • 2024’s most desirable chronos pay homage to the past, but keep one eye on the future

BIG IDEAS, SMALL PACKAGES • Proving there’s still plenty of ways to surprise, watch brands are taking their tricks to new extremes

GOLD STANDARDS • Ensuring our Marcellus Wallace-worthy watch haul travels in comfort and safety

WIRED • WIRED Books: a must read series of short guides to the key trends and topics shaping our world.

LIKE CLOCKWORK • How the art of analog is elevating Bugatti’s supercar experience

GO WITH THE GLOW • From IWC to Panerai, the most serious of watch brands are busily exploring their lighter sides

WATCH ROUNDUP • Meet WIRED’s most-wanted, from technical virtuosity to vintage vibes

California • GEAR SPECIAL: Live the dream with our pick of the West Coast’s best

WIRED World2025 • Preparation is everything. Coming soon: our essential trends briefing for the year ahead, The WIRED World in 2025. Featuring predictions, intelligence and need-to-know insights sourced from the smartest minds in the WIRED network.

THE WATCHFUL INTELLIGENCE OF TIM COOK • APPLE INTELLIGENCE IS NOT A PLAY ON "AI," THE CEO INSISTS. BUT IT IS HIS PLAY FOR RELEVANCE IN ALL AREAS, FROM EMAIL AUTO-COMPLETES TO APPS THAT SAVE LIVES.

REVENGE OF THE...